Ugo Mochi is not a household name. But his artwork is known and admired by many. Mochi was best known for his animal silhouettes. Created from paper with details to scale, these silhouettes are Mochi’s greatest contribution to art as well as to the study of the natural world. [UgoMochi.com, history section, accessed 2/1/17]
The New York Zoological Society’s (now the Wildlife Conservation Society) Bronx Zoo was a favorite spot for Mochi. He used Zoo animals when creating his most famous book, Hoofed Mammals of the World (1953). A few years after his death in 1977, Mochi’s daughters donated to the Zoo the 40 original plates used in the Hoofed Mammals book. WCS adapted some of his silhouettes in logos and exhibit graphics.



The vast majority of the documents in the WCS Archives are written by people speaking as themselves. They may be speaking as representatives for a larger collective, such as the Society, or a professional organization, or even–in the cases of some Congressional testimony transcripts–as representatives for the zoo profession as a whole. Every now and then, however, we come across examples of people speaking not in their own voices, but in those of animals.


This is the fourth blog post in our series on graphic design in letterhead.